Did you know that the Dunlop brand has a department called “Imagination”? So, who should be the people who will work in this brand? Middle-aged people with 55 years of experience? Or are they smart children who still have dreams?😍 Of course, we would choose children 😇 We can count many important departments that we haven’t been able to post yet; accounting, finance, customer, technical, product, category, brand, content, influencer, studio, purchasing etc.. So, back to the question, which is the most essential department? Unfortunately, there is no single answer to this question, e-commerce; like the links of a chain, it is an ecosystem that should be closely interconnected with all its departments, but the most important point here is the fact that innovative employees should be in the brand ✌️