Are we the only performance marketing agency with an R&D department?🤔 We don’t know, but we know that famous brands like Dunlop have imagination departments😲 So what’s the point of this? In order to be successful, we always have to be one step ahead of our competitors, so do not forget that R & D is a necessary tool.

Doing R&D studies to improve your social media accounts, website or creatives will allow you to be one step ahead of your competitors. Merve from our team has prepared for you why you should do this work ✌️
Expert: Merve Kalınlıoğlu – Mid. R&D Specialist

1- Determines your brand identity

Examine the websites, applications, creatives, product shots, campaigns or collaborations of world-famous brands in the same sector as you; It will be of great benefit to you in creating your brand identity. In addition, it will show you a very correct way in the site design that you will design according to the results.

2- Takes you one step ahead of your competitors

Making price comparisons of similar products sold by your competitors, examining their categories, comparing your operations, examining their orders, and doing R&D on sales and return policies will take you one step ahead of your competitors.

3- Creates marketing architecture

From mail to push, social media ads to all other platforms, you need the R&D ground to determine your creative range, calls to action, texts, user segmentation and in short, your advertising strategy.

4- Creates the loyalty system

Getting hundreds of orders from the same user is very valuable, not from one user. The realization of this depends on the loyalty system. Therefore, it allows you to plan personalized campaigns and reward systems that will make the users you will segment feel special.

5- Increases your sales with third party software support

It allows you to plan product recommendation areas and sales boosting scenarios on your website so that you can provide users with a better shopping experience.